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Clich? So what? Bring Bling on Valentines Day!

by Art Barron

You won't have to look far should you be looking for someone giving jewelry on Valentines Day. This versatile little gift is perfect for pretty much anyone who wants to say something, whether it's "Will you marry me?" or "Please forgive this shmuck!" After all, getting jewelry is something that really takes time, thought and money, and giving it is never something that should be taken lightly.

So before you go wondering whether a trip to the gem store will make you a walking clich, let me give you the top reasons to give jewelry this Valentines Day.

Reason # 1: They last forever. Yes, your five dozen roses can sweeten up the bedroom---but only for a few days! If you want something that will exclaim that your love is eternal, try a diamond or sterling silver. One of the sweetest things about being a couple is being able to say ten years from now "hey, this is the ring he gave me Valentines Day a decade ago!" Now can you say the same about chocolate?

Reason # 2: They can be custom-made to express what you want to say. Contrary to rumors, jewelry does not always mean last minute buy. If you want to show your loved one that you gave much thought to your present, go personalized. Have his name engraved on the pendant; pick bracelet charms that represent her favorite pastimes. If you two met in a ball game, how bout earrings the shape of a baseball? Have your gift speak for you!

Reason # 3: Value just goes up. If you use gold or silver, then you're sure to have two things: A beautiful gift and a smart investment. Gold and silver are two metals that never lose their value. For an extra special touch (and value), why not add precious stones? It's tantamount to saying that your lover is as precious to you as this piece of jewelry, and that will last as long.

Reason # 4: Jewelry sets the tone for the relationship. Giving someone jewelry says so many things! Love, commitment, beauty, eternity, respect, purity - pretty much everything that a relationship should be!

Reason # 5: They go with anything! Here is a logic only a woman (or a fashion enthusiast!) would understand. Jewelry is always a great option because you don't have to worry about mix and matching them with your outfit (Yes folks, this matter!). A silver bracelet can go with any wardrobe at any occasion. And if you have an eye for color, pick a setting that brings out the color of your lover's eyes. You can't go wrong with minding style.

Reason # 6: You were made for each other! Many couples have matching jewelry, and there is a reason why! It's classy, discrete and pretty much permanent. Forget painful tattoos and loud, tacky shirts. A small ring, bracelet or necklace is much better.

Reason 7: Wherever you go, you will always have a piece of your loved one with you. Where do pendants rest? It's always near the heart, and what could ever be more romantic than that? Even if the two of you are oceans apart, you will always remain close to one another. The piece of jewelry will surely keep you in your loved one's mind. While the two of you are out of sight from each other, that doesn't mean you are not on their mind.

Reason # 8: So many options, so little time. No matter what your needs or wants, there's always something out there that can answer it. If you're on a budget, many stores offer quality jewelry for a fraction for the cost, and birthstones are beautiful but not budget-busters. If you're out to burn money, well, Cartier always has his doors open.

Reason 9: Best friends never leave the other! Last but not the least, diamonds and girls are still best of friends. There are plenty of surveys that polls which women prefer more: chocolates, flowers or lingerie, but women still choose jewelry over any other. It's a good thing that men are catching up to this trend. It's a real winner!

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